elizabethW was inspired by the creator's great grandmother. He spent his summers as a child, on his great grandmother's ranch surrounded by violets, roses, lilacs, magnolias, lavender, rosemary, and sage. He became fascinated by the blend of fragrances and devoted himself to creating a perfumery. He then added bath oils, lotions, soaps, candles, and diffusers to the elizabethW line, creating a complete sensory experience. The products are clean, simple, sophisticated, elegant, and totally original. They reflect an emphasis on quality and beauty, valuable lessons passed down through the generations.