Robin Brown and his wife Anna Cirronis, started Erbaviva in 1996 as a way to offer mommies-to-be and babies upscale products completely free from all harsh detergents, chemical fragrances, and other unhealthy additives. Today, they offer a wide range of products for the entire family including bath, body, and the highest quality aromatherapy. Erbaviva encourages customers to read the product labels, because they only use natural, non-irritating ingredients in their products. Products are only labeled organic if they contain more than 99% certified organic ingredients.